Google My Business – Detailed look

Another Way to Get Found By Google

3 STEP PLAN TO GET FOUND

Using a combination of using Google My Business (GMB) and Business Listings (Citations) is a great way to get found on Google. Improve SEO to help improve your Website ranking and acquire instant traffic via Google Adwords.

Netology offers a well researched and structured approached to get your business noticed by customers using Google search services.

We have specific strategies to get you on Page #1 of Google for :

  • Adwords,
  • the 3-pack and 
  • organic search.

We know how to create synergy between all 3 channels to get lead generating results.

 

1Get Verified and Trusted by Google. Establish a Google My Business account and verify your business and website.

2 Be listed on multiple business directories to increase your online exposure and secondary rankings.

3 Use multiple Google services (Adwords, SEO, Maps, etc) to boost your business online exposure.

EXPERT LISTINGS CAN PROMOTE & GET YOUR BUSINESS FOUND QUICKLY

Get Listed On Google My Business

Instead of relying on just website SEO (getting found), try “Get Listed” instead. It is more predictable, cost less and provides additional information and services about your business.

Attract More Customers

Google Search is not the only way to get found. There are maps, social networks and other directory services like “Foursquare”, “YellowPages”, “WhitePage”. 

True Local Marketing - Local Search

Mark your location on maps so customers can find you.  The map search engines are becoming more powerful especially on mobiles. New search terms such as “near me” make maps more powerful.

Google My Business - Optimised

Netology will make sure your Google business listing is optimised. Have your business found for selected search terms using our SEO expertise. With time and effort we can get you in the 3 pack – which means your business will be featured on the 1st  page of Google.

Setup Multiple Listings Quickly

We can setup your listings for multiple lists saving you a hours of time of work. And the best part is that we advise you on the most powerful listings to be on and  provide you with a performance report on a recurring basis.

Be On Lots of Maps

We can also get you listed on Apple Maps which is handy to attract iPhone users and Bing maps for Tablet users and Windows 10 users. There are Geo Location services such as Tom Tom and Foursquare which will boost your location even more.

Thank You Netology, a number of new customers have found my business on Google Maps

Lilya

Business Owner, Absolute Barber Shop - Balmain

PACKAGE OPTIONS

STARTER

  • Expert setup of Your Google Business Listing

 

STANDARD

  • An additional 10 business listings
  • Get found on Mobiles using Google & Apple Maps

 

ADVANCED

  • 25 Influential business listings
  • Help with AdWords and Website SEO
  • Competitive Google My Business Listing

ADVANCED FEATURES TO GET BETTER PERFORMANCE

Google Tech - Google Analytics

See exactly what is going on with your Website. See the demographic profile of your visitors, what type of technology they are using , there behaviour on your  website.

AdWords To Generate Leads.

Instantly get exposure with Adwords and the best news is that you only have to pay for actions (clicks, view, watch & call). Unlike traditional advertising which is very hard to measure.

Website Search Engine Optimisation (SEO)

SEO is the most organic method to getting your business found online. Once established and performing it has little or no cost.

Google Tech. Features

Netology can make sure that your Google technology is setup properly.  We can also expand it to measure events (clicks, form completion, etc) and link to services such as Bing, Linkedin, crazy egg, etc.

We can automate reporting so you can see what is happening on a weekly basis.

Google Partner - Adwords

Netology is a Cerified Google Partner because we have met Google strict criteria for performance, certification and Adspend management. 

We can make your dollar go further and enjoy a better Return on Ad Spend and competitive advantage.

SEO Expertise

Google changes it search algorithim more often than the ATO changes its tax rules. Using the relevant white hat techniques should always be used. AdWords performance will also improve as a result.

In these packages Netology can fix fundamental mistakes with your website.

Case Study – 3 Pack + Organic Search

Through using our [ Verify My Business – Advanced Package ]  Netology was able to rank its client in the local 3 pack for their industry plus rank them number #1 for their service + [location].

Question: So how does the Penrith Driving School get found ?

Answer: Google My Business + Google Maps + Business Directory Listing + Organic Search Ranking

Results: Instead of paying for Pay Per Click Advertising, we have transitioned Penrith Driving School to purely organic search model.

STARTER PACKAGE

We start working on your Google My Business (GMB), if you have a GMB already then we will optimise your listing. The Starter Package includes:
✔ A link to your website that will help boost your website ranking
✔ Using relevant header graphics and photos for your business to help with branding and identity
✔ We will mark your business on Google Maps so you can get found and give your users directions
✔ We will help you with the Google verification process after this Google will send you a postcard to your premises
✔ Once you receive the postcard and entered the verification code your GMB listing will become public and customers can find you
✔ We will help you with your Business information such as opening times, contact info, location, business description
✔ We will apply our SEO skills and include targeted keywords so customers can find your business
✔ We will help you integrate Google My Business with Google Analytics 
✔ We will show you how to get your first Google Reviews, which make a huge difference to your listing and business

Perfect for a smaller business in an industry that does not rely on a website for business.

STANDARD PACKAGE

This service includes all features in the [Google My Business – Starter Package] plus Amplification of your business listings. Netology will register your business on the Top 10 Business listing services including:

1) True Local
2} Apple Maps

3) Brown Book
4) Bing

5) Four Square
6) Yellow Pages

7) Tom Tom
8) White Pages

9) Tupalo
10) Hot Frog

The Business List service includes:

Manual submission to each directory list
✔ Consistency of Name, Address and Phone Number – Consistency equates to better results
Business List Reports – displaying your business listing of all 10 services for 3 Months

Google Services

✔ Integrate your Google Analytics with GMB to get insights of your website traffic trends
✔ Integrate Google Search Console so you can see how your website was found

Website On-Page SEO

✔ Conduct a Basic SEO Audit
✔ Conduct an Advanced SEO Audit

Results

★ You can expect to be found on Google, Apple Maps
★ Highest probability of appearing the in Google 3 pack
★ You can super charge your business exposure several times
★ Your business name can appear on top of Google organic search results via some business listing services

Benefits

★ Done for you service. Save time. ★ Professional service ★ Better exposure via SEO techniques ★ Integrated Reporting

Perfect for budget conscious businesses that needs for exposure and more information from their website.

ADVANCED PACKAGE

The Advanced Package is for businesses that want to maximise their local online presence via Google My Business and many business directory listing.

So what is so special about the Advanced package?
✔✔  Netology will register your business on 25 influential Business listing services increasing your chances of appearing on Google Search results. That is more than twice the number of business listings than the standard package.
✔✔ Netology will fix up the top 3 SEO issues of your website, your Website SEO is a key element to getting you into the 3 pack of Google My Business. Getting your Website SEO right is the path to long-term Success.
✔✔ We will work on your Google My Business over a 3 month period and try to get you into 3 pack. We will use a number of Advanced Techniques to push your GMB up the ranking.
✔✔ If you run Adwords – then we will audit your AdWords and optimize 1 campaign / up to 5 Ad Groups so you can get clicks for less while generating more leads.
✔✔ If you are new to Adwords – then we can get you a Free $100 coupon by spending only $25 with Google. Please note this is for new Adwords customers only.

Results

★★ Your business will have maximum online exposure, even without a number one ranking website (which takes time and $$$$)
★★ You can expect to get found by your New customers on Google, Apple and Whereis Maps
★★ Once your GMB list is on the 1st page of Google you can expect more business leads.

Perfect for businesses that are committed to having maximum exposure and want to make the 3-pack